Facebook Ads & Email Marketing

1. Build, promote, measure and optimize 6 Facebook ads and Landing Pages each quarter that will target markets that resemble the top 1% similarities of website traffic/past clients, and retarget all website visitors with additional ads until they visit your location.
2. We will develop and send 3 email marketing campaigns each month in order to drive more sales, based on your market: B2B, B2C or both.

• Build an automated sketch of the most likely person to become a customer, and use this profile to target those individuals that meet these similarities with strategic Facebook advertising
• Ensure all website visitors continue to see diverse group of strategic ads until they visit your location.
• Measure each ad and landing page in order to adjust elements (headlines, images, body copy, calls-to-actions, ad placement, etc.) based on successes or declining trends.
• Eliminate lowest converting ad every 3-30 days and replace it with an ad more similar to the ad with the highest conversion rate, overall.
• Develop online Marketing Portal to track all of our progress, including the following Key Performance Indicators (KPIs): Amount of monthly leads and sales, conversion rates for all marketing tactics, Geo-Markets being targeted, real-time web traffic and ad designs and copy.

B2B Email Marketing Clients:

Build email list of corporate decision-makers, based on the criteria you've stipulated, to promote special offerings, valuable content and services. We can merge these contacts into an existing email marketing system, or create a new one.

• We will add 100-250 new prospective leads into list each month, until market is fully captured.
• We will develop and send 3 email marketing campaigns each month in order to drive new sales.
  • Promote advice and shareable content related to your services. This option will create and implement a comprehensive strategy via a carefully managed email marketing system that delivers monthly value to your target market, while driving new and repeat sales and social media shares.
  • Adjust future email marketing efforts based on actionable metrics to steadily increase email open rate, site traffic and make a purchase from email list.

B2C Email Marketing Clients:

Kickstart Email Marketing System with the development of 3 pieces of valuable, click-worthy content that website visitors will submit their information in exchange for.

• We will advertise the most popular of these incentives to drive huge increases in the email marketing list.
• We will develop and send 3 email marketing campaigns each month in order to drive sales.
  • Promote advice and shareable content related to your services. This option will create and implement a comprehensive strategy via a carefully managed email marketing system that delivers monthly value to your target market, while driving new and repeat sales and social media shares.
  • Adjust future email marketing efforts based on actionable metrics to steadily increase email open rate, site traffic and make a purchase from email list.

Positive Testimonials & Social Media

1. We will drive as many positive testimonials for your organization as possible on reputable third-party review sites from new and existing satisfied customers, vendors and associates.
2. Cultivate Social Media presence around your company’s unique brand and vision.
3. We will use a combination of email marketing and friendly phone calls to facilitate positive relations, and reviews.
4. We will deliver at least 3 fresh promotional campaign initiatives we can use to roll-out better ads and results.
   • Analyze top competitors to assess what they’re doing to drive sales online, and how to improve our campaigns based on these findings