Marketing System

Code: rset2

Fee: 1,299/mo

Tier: 2

Option: 2

Target Market: Regional

Offerings: Services

Outcome Desired: Website Sales

Search Engine Optimization

  1. We will deploy all necessary SEO-related strategies and tactics to get your website ranked at the top of Google for high-volume keywords that your target market is typing into Google when looking for your services.
    • Research, recommend and integrate high-volume keywords into your website through 6 SEO-focused original landing pages and articles each month to drive new make a purchase within your most geographically profitable areas that we will research and recommend.
    • Keyword ranking for each service will be measured weekly and presented in your Marketing Portal
    • We will continue to write articles for each keyword, until you are ranking at the top of Google for every service you offer, within every area you serve.

Facebook Advertising 

  1. Build, promote, measure and optimize 3 Facebook ads and Landing Pages each quarter that will target markets that resemble the top 1% similarities of website traffic/past clients, and retarget all website visitors with additional ads until they purchase your services.
  2. Build an automated sketch of the most likely person to become a customer, and use this profile to target those individuals that meet these similarities with strategic Facebook advertising
    1. Ensure all website visitors continue to see diverse group of strategic ads until they purchase your services.
    2. Measure each ad and landing page in order to adjust elements (headlines, images, body copy, calls-to-actions, ad placement, etc.) based on successes or declining trends.
    3. Eliminate lowest converting ad every 3-30 days and replace it with an ad more similar to the ad with the highest conversion rate, overall.
    4. Develop online Marketing Portal to track all of our progress, including the following Key Performance Indicators (KPIs): Amount of monthly leads and sales, conversion rates for all marketing tactics, Geo-Markets being targeted, real-time web traffic and ad designs and copy.

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