Marketing System

Code: rpet3

Fee: 4,999/mo

Tier: 3

Option: 3

Target Market: Regional

Offerings: Products

Outcome Desired: Website Sales

Facebook Ads & SEO

  1. Build, promote, measure and optimize 6 Facebook ads and Landing Pages each quarter that will target markets that resemble the top 1% similarities of website traffic/past clients, and retarget all website visitors with additional ads until they make a purchase.
  2. We will deploy all necessary SEO-related strategies and tactics to get your website ranked at the top of Google for 9 high-volume keywords each month that your target market is typing into Google when looking for your products.
  • Build an automated sketch of the most likely person to become a customer, and use this profile to target those individuals that meet these similarities with strategic Facebook advertising
    • Ensure all website visitors continue to see diverse group of strategic ads until they make a purchase.
    • Measure each ad and landing page in order to adjust elements (headlines, images, body copy, calls-to-actions, ad placement, etc.) based on successes or declining trends.
    • Eliminate lowest converting ad every 3-30 days and replace it with an ad more similar to the ad with the highest conversion rate, overall.
    • Develop online Marketing Portal to track all of our progress, including the following Key Performance Indicators (KPIs): Amount of monthly leads and sales, conversion rates for all marketing tactics, Geo-Markets being targeted, real-time web traffic and ad designs and copy.
  • Research, recommend and integrate high-volume keywords into your website through 9 SEO-focused original landing pages and articles each month to drive new make a purchase within your most geographically profitable areas that we will research and recommend.
    • Keyword ranking for each product will be measured weekly and presented in your Marketing Portal
    • We will continue to write articles for each keyword, until you are ranking at the top of Google for every product you offer, within every area you serve.

Positive Reviews & Email Marketing

  1. We will drive as many positive testimonials for your organization as possible on reputable third-party review sites from new and existing satisfied customers, vendors and associates.
  2. We will develop and send 4 email marketing campaigns each month in order to drive more sales, based on your market: B2B, B2C or both.
  1. We will use a combination of email marketing and friendly phone calls to facilitate positive relations, and reviews.

B2B Email Marketing Clients:

Build email list of corporate decision-makers, based on the criteria you've stipulated, to promote special offerings, valuable content and services. We can merge these contacts into an existing email marketing system, or create a new one.

  • We will add 100-250 new prospective leads into list each month, until market is fully captured.
  • We will develop and send 4 email marketing campaigns each month in order to drive new sales.
    • Promote advice and shareable content related to your services. This option will create and implement a comprehensive strategy via a carefully managed email marketing system that delivers monthly value to your target market, while driving new and repeat sales and social media shares.
    • Adjust future email marketing efforts based on actionable metrics to steadily increase email open rate, site traffic and make a purchase from email list.

B2C Email Marketing Clients:

Kickstart Email Marketing System with the development of 3 pieces of valuable, click-worthy content that website visitors will submit their information in exchange for.

    • We will advertise the most popular of these incentives to drive huge increases in the email marketing list.
    • We will develop and send 4 email marketing campaigns each month in order to drive sales.
      • Promote advice and shareable content related to your services. This option will create and implement a comprehensive strategy via a carefully managed email marketing system that delivers monthly value to your target market, while driving new and repeat sales and social media shares.
      • Adjust future email marketing efforts based on actionable metrics to steadily increase email open rate, site traffic and make a purchase from email list.

Social Media & Consulting

  1. Cultivate Social Media presence around your company’s unique brand and vision.
  2. Make 3 monthly recommendations for ongoing, overlapping and complimentary promotional campaigns to drive new customers and poach potential make a purchase from the competition.
  • Develop and post 30 custom designed Memes each month to your Social Media pages around content that will drive your target market to know, like, trust and follow you.
    • Develop and publish ongoing Holiday Memes based on the holidays you select from our system.
  • We will deliver at least 3 fresh promotional campaign initiatives we can use to roll-out better ads and results.
    • Analyze top competitors to assess what they’re doing to drive sales online, and how to improve our campaigns based on these findings

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